Word for the day

optionitis

It’s a word I’ve made up to describe that stunned sense of paralysis and confusion when faced with too many choices, like having 84 candidates to vote for on the Senate ballot for NSW.

But even worse than that, in the supermarket today I steeled myself and counted how many different variations of brand, size, flavour and dispenser there was on the toothpaste shelves.The result? A whopping 86 types of toothpaste to choose from! That’s a different one for every Senate candidate, with two to spare for Tony and Julia.

[This content was originally posted to Google Buzz, #74]