Labour Senator John Faulkner on federal Labor’s reliance on focus groups …

“There is, however, something deeply wrong when we use polling to determine our party’s policies, and even our values”

Unfortunately this is a natural consequence of a society that has become obsessed with surveys that seek to measure perceptions rather than facts.People of the world, let’s fight back. The next time you’re invited to participate in any kind of subjective survey, just say no.

[This content was originally posted to Google Buzz, #148]